Author: Admin

The Middle East is building the world’s boldest tourism dreams—but will rising heat rewrite the rules of ROI, resilience, and reputation? From 50 °C “death zone” summers to exploding cooling costs and stranded giga-assets, the risks are no longer theoretical.

From the front desk to housekeeping staff, from marketing to hotel management, the people working at your property are your greatest asset. Their passion, professionalism and commitment directly shape how guests perceive your hotel, your reputation and, ultimately, your bottom line.

Hilton today announced the signing of DoubleTree by Hilton Madrid Principe de Vergara following a franchise agreement with Key International. The property is expected to open in late 2026 and will be located in Madrid´s affluent Salamanca neighbourhood. The new hotel will be managed by Panoram Hotel Management, a leading multi-brand hotel management company in Spain.

U.S. hotel RevPAR rose for the first time in three weeks, but the increase (+0.2%) was nothing to celebrate. ADR (+1.0%) pushed the slight gain, while occupancy (-0.5 ppts) was down for the 10th week in a row.

The tenth anniversary edition of Bulgaria’s largest hospitality conference, the Hotel & Tourism Investment Forum – HTIF 2025, is expected to see an impressive turnout of over 600 hotel owners and executives from all over the country on October 14-15 at the National Palace of Culture (NDK) in Sofia. The event will also be attended by tour operators, representatives of hotel brands, educational institutions, the state and municipal administration, industry vendors and official guests.

Oravel Stays Limited, the parent company behind Sunday Hotels & OYO in the UK, today announced its rebrand to PRISM, a new corporate brand name that reflects the company’s expanded global portfolio and long-term vision.

Two guests book the same property. Same city. Same age. Same check-in date.

Having worked in the hotel business for over four decades, I know most people think the numbers are the “hard” part of hospitality. There’s a common belief that the financials are best left to professionals who can sort out the complex interplay between the different departments of a hotel. It’s just too challenging and complicated for anyone who didn’t go to accounting school.

Social media has transformed from a simple brand awareness tool into a powerful force for hotels, driving bookings, fostering loyalty, and generating measurable revenue. Industry studies confirm that executives now see social media as a core business driver, crucial for hoteliers in today’s competitive market. Beyond boosting brand visibility, its true impact lies in guest acquisition, deeper loyalty, and direct revenue growth. For hotels, this means social media is not just for property updates or seasonal offers, but for creating tangible results like reservations, wedding inquiries, meeting bookings, and dining experiences.

Vacation rental platforms have transformed how people travel, offering convenient and flexible alternatives to hotels. But using these platforms comes with risks for both renters and hosts. Specifically, this sector faces significant security and trust challenges, primarily due to the inherent anonymity of online transactions. The Better Business Bureau estimates that more than five million people have lost money to vacation rental scams, and 43 percent of online shoppers have encountered bogus listings.