On February 28, Messe Berlin announced the iconic ITB Berlin will be cancelled, for the first time in history. Then on my Facebook, LinkedIn, the majority of industry associates were upset about this news, mainly very rationally based on data that w…
How Good Hotel Marketing Can Give Group Sales A Leg Up
Your sales team has a very big job. They’re on the front lines, rolling out the red carpet for a revolving door of meeting planners. Without a doubt, this hardworking team could use an assist, and skilled marketing – from communications to collatera…
ITB Berlin publicises travel industry events in Berlin
Despite the cancellation of ITB exhibitors at ITB Berlin 2020 can publicise and promote their travel industry events in Berlin at www.itb-berlin.de/events free of charge or share information on social media under the hashtag #whatwewantedtosayatITBB…
Beekeeper and Whispr Bringing Augmented Intelligence to Frontline Workers
San Francisco – Today Beekeeper is announcing an innovation partnership with Whispr that uses voice and mobile app technology as an augmented-reality component to increase productivity of hotel housekeepers. As part of its new “Innovation Labs” init…
Wood Hotel Selects ASSA ABLOY Global Solutions to Provide Guests and Residents with Latest in Security Access Technology and Design
Stockholm – ASSA ABLOY Global Solutions has announced the successful implementation of VingCard Essence Mobile-Access ready door locks at the newly constructed Wood Hotel in Brumunddal, Norway. Located within Mjøstårnet Tower, the world’s tallest wo…
How Ace Hotel Delivers Authenticity in the Age of Automation
In this opinion piece, brand veteran Darren Paul explores how the hotel brand balances digitized and analog customer experiences to exceed guests’ expectations. Authenticity is real. It cannot be manufactured, or fabricated, or solved for through a …
Staycations Could Be A Winner In Midst Of Coronavirus, Says GlobalData
As fear over the coronavirus builds, people are beginning to question whether they should travel abroad, with many cancelling or re-arranging their Summer holiday plans. However, one potential winner out of this could be staycations, says GlobalData…
Hilton Marks International Women’s Day by Spotlighting an All-Female Run Hotel
LONDON – New research by leading hospitality company Hilton, has found 43% of working women would not feel confident asking their employer about flexible working. This is despite flexible working topping the most important things that women look for…
Benchmarking 101: Parking Into Profit
Let’s face it: Parking isn’t the flashiest hotel amenity, but it can have a massive impact on a guest’s experience, not to mention a hotel’s bottom line. Considering that the average driver spends 17 hours per year searching for parking, a hotel’s p…
Crisis planning for hotels: Best practices in communication, revenue management, and marketing
Experts say that COVID-19 could be the biggest shock to tourism since 9/11. The coronavirus outbreak has not only impacted travel in affected regions; it’s caused the cancellation of the world’s biggest exhibitions, including our own ITB Berlin. Mor…