You now need to combine both traditional and modern market segmentation, along with a deep understanding of post-pandemic trends to tailor your pricing and promotional strategy to win the revenue management game.
TrustYou Releases 2022 Global & Regional Review Insights Report
TrustYous Review Insights Report reveals key findings on a changed industry and highlights the increasing value of online reviews and feedback. Globally, a significant increase in review volume from 2021 compared to 2020 emphasizes a steady path to recovery. We feel these findings will help you to better understand the current state of travel.
Webinar – OTA Insight Virtual Launch of the Overview – May 19th (3pm BST/10 Am EST)
Over the past months, we have built the Overview from the ground up, to help make it easier for hotelier’s like you to save time, stay focused and collaborate, and adapt to today’s challenging marketing conditions
Short Staffed and Overwhelmed? How to Cope with Less (hu)manpower – By Kelly Johnson
Wherever you go these days, its abundantly clear that businesses of all kinds are short-staffed. ‘We are Hiring’ signs can be seen nearly everywhere.
OTA Insight Acquires Kriya RevGEN, Adding Market-Leading Hotel Portfolio & Chain Revenue Intelligence Solution To Commercial Platform
Acquisition will support expansion and growth in North America
Cendyn Launches the Cendyn Hospitality Cloud for Hoteliers Looking to Drive Direct Bookings
The first applications available on the Cendyn Hospitality Cloud are Starling customer data platform (CDP) and Cendyns website content management system (CMS)
Why Do the Lines Between the Hotel and Short-term Rental Space Continue to Blur?
In an industry looking to rebound, the convergence of hotels and vacation rentals means that it is even more vital to understand the market and implement a comprehensive commercial strategy.
The Importance of Increasing Digitization in Hospitality – By Nicola Graham
The majority of hotels have yet to fully unleash their full digitization potential. Its not for a lack of trying: AI marketing is supported by 75% of hotel chains top executives, and yet only 36% of all chains deploy automated personalization strategies.
Beaumier Hotels Selects Cendyn to Power Their CRM
The French hotel group has chosen Cendyns industry-leading CRM to enhance the guest experience across their collection of European luxury hotels.
Two Years On: The Opening of Our Berlin Office Before the World Stood Still – By Clemens Fisch, Regional Director – DACH & EMEA at SiteMinder
Two years ago, almost to the day, I oversaw the opening of SiteMinders German office in Berlin Mitte, as part of the companys wider global growth strategy. It was just in time for ITB Berlin 2020 and excitement was high. This was our seventh international office and our third in Europe, alongside London and Galway!