Author: Admin

Choice Hotels International Inc.® (NYSE: CHH), one of the world’s largest hotel franchisors, is expanding its EMEA growth strategy by introducing 50 new Quality Suites™ properties in the French market.

In this insightful interview, Scott Dahl and Mercedes Blanco discuss the evolving landscape of upselling and cross-selling in the hotel industry heading into 2026. They highlight how traveler preferences have shifted away from just prices and views toward meaningful, personalized experiences, emphasizing the emotional story behind offers. Mercedes shares her extensive expertise in digital marketing and hospitality technology, underscoring the fast-paced integration of AI in enhancing guest experiences, marketing strategies, and direct booking channels.

It’s not selling the right product to the right person at the right time at the right price.

The old saying in business, when it comes to hiring people, is this: Hire for attitude, train for skill.

When it comes to revenue management technology, few voices carry the authenticity and experience of Adrienne Hanna, Founder and CEO of Right Revenue. With over three decades in the travel and hotel industries, Adrienne made a bold leap into technology entrepreneurship in her late forties, driven by a passion to empower independent hotels with tools once reserved for large brands.

Safemark, a global leader in guest room security and hospitality solutions, has added the Marshall Heston 60 TV soundbar to its hospitality lineup. With more than 70% of travelers citing in-room entertainment as a key factor in hotel selection, the Heston 60 delivers cinematic-quality audio in a compact, stylish design, helping hoteliers create unforgettable guest experiences for movies, music, and streaming content.

When we hear the term Digital Transformation, it can be daunting and confronting. Yet another new term that can make us feel inadequate or that we are in some way falling behind. Digital Transformation is really a term that describes operational transformation. It means moving your business processes from manual or behind-the-scenes activities to technology-enabled processes for both staff and the customer. Ultimately, it’s all about how you operate your hospitality operations.

Imagine this: your hotel has switched to renewable energy, eliminated single-use plastics, and buys local. You proudly display your sustainability credentials online. Yet when guests leave reviews, your “eco-friendliness” rating is mediocre.

SiteMinder, the world’s leading hotel guest acquisition and revenue platform, has unveiled the winners of the 2025 SiteMinder Partner Awards, presenting 12 awards to businesses across five continents that are transforming how hotels seize opportunities in an increasingly fast-moving landscape. From AI-powered guest services to significant revenue uplift, this year’s winners highlighted the growing importance of technology partners in helping hotels capture more demand.

As 2025 draws to a close, the Sustainable EU Tourism – Shaping the Tourism of Tomorrow programme is nearing its end. Over the past two years, the initiative has helped European destinations test new approaches to managing tourism sustainably: improving resource efficiency, engaging local communities, and strengthening resilience to climate and market pressures. While designed for destinations, many of its findings are directly relevant to hotels and other accommodation providers.