Hotel decision-makers in 2025 face an uncomfortable truth: the old playbook isn’t working anymore. Labor shortages, consumer spending shifts, and rising operational costs are testing every property’s ability to maintain profitability.
Choice Hotels International Launches Two New Marketing Campaigns Focused on Its Four Extended Stay Brands to Boost Brand Awareness and Drive Bookings
Choice Hotels International, Inc. (NYSE: CHH), one of the world’s largest lodging franchisors, has rolled out two bold, new and first-of-its-kind campaigns, spotlighting the benefits of its four extended stay brands—Everhome Suites, MainStay Suites, Suburban Studios, and WoodSpring Suites. “Stay in Your Rhythm” a campaign focused on all its extended stay brands, shows guests how they can keep up with daily routines, while “The WoodSpring Way” highlights the genuine hospitality and friendly service WoodSpring Suites staff deliver to its guests. With over 550 extended stay locations open, 51 under construction, and 350+ in the pipeline, Choice Hotels is leading the way in long-term lodging.
Smaller Teams, Smarter Support: How Hotels Are Going Lean on Finance
In 2025, the hotel industry is facing another wave of operational and back-office transformation when it comes to staffing, not just in the front lines, but in the back office too. Labor costs keep climbing, profit margins are tight, and the traditional staffing models that once worked aren’t adding up anymore.
Lean Teams, High Impact: How Cloud PMS Tech Solves Hospitality’s Staffing Struggles
In today’s hospitality landscape, staffing shortages remain a pressing challenge. According to a December 2024 survey by the American Hotel & Lodging Association (AHLA) and Hireology, nearly 65% of hotels reported ongoing staffing shortages, with 71% unable to fill open positions despite active recruitment efforts.
Influence Society Enhances Hospitality Services by Leveraging Agentic AI Capabilities through Webflow MCP Integration
Influence Society, the leading Webflow Enterprise Certified and Premium Partner specialized in hospitality technology, today announced a significant enhancement to its Webflow partnership through the launch of Webflow MCP (Model Context Protocol). This premier CMS-compatible solution introduces seamless integration with AI agents, enabling hoteliers and hospitality brands to efficiently automate content creation, publishing, and management in a single, intuitive interface without coding expertise.
Cloudflare’s AI Bot Blocking – A Pragmatic Step Towards Digital Equity in Hospitality and Travel
The announcement from Cloudflare regarding their default blocking of AI bots and the introduction of a “pay-per-crawl” system is a significant and largely positive development for the digital landscape, particularly as it pertains to our core industries of hospitality and travel.
Is your key card creating a memory?
Previously, we discussed preparing for Christmas magic. But why wait for winter to deliver an unforgettable “wow” moment? With family travel at its peak, the time to elevate your guest experience is now.
Triptease and Revinate Announce Partnership to Increase Direct Bookings
Leading hotel technology providers join forces to help hotels reduce cost of sale, grow revenue and beat OTAs
Rosewood Hotels & Resorts® Announces Debut Property in the French Alps, with the Opening of Rosewood Courchevel Le Jardin Alpin
Rosewood Hotels & Resorts® is pleased to announce plans for Rosewood Courchevel Le Jardin Alpin, the brand’s first property in the French Alps, set to open in December 2025. Located in a prime spot in Courchevel 1850, one of the world’s most sought-after ski destinations, the property signals Rosewood’s continued evolution into highly experiential, destination-led hospitality, while expanding its footprint across Europe.
For-Sight CRM Expands Strategic Partnership with GuestRevu
For-Sight, a leading provider of CRM and marketing solutions for the hospitality industry, is proud to announce the expansion of its partnership with GuestRevu, the multi-award-winning guest feedback and reputation management platform. As part of this strengthened collaboration, GuestRevu is now available as an add-on feature for both existing and new For-Sight customers.

