Author: Admin

Training in hospitality has never been only about tasks. It is about shaping culture, building belonging, and creating pride. In many hotels, however, the process still feels like a box-ticking exercise. New hires memorize scripts, click through online modules, and sign off on checklists. The process ends, but the learning and the loyalty never truly begin.

I’ve worked in hotel tech long enough to know that most meaningful changes don’t arrive with a bang. They come in crawling in quietly, before they begin to walk. But they reshape our operations one baby step, one workflow, one guest interaction at a time. But every so often, multiple changes come together in a way that completely redefines the landscape. Right now, we’re seeing exactly that.

The Ascott Limited (Ascott), the wholly owned lodging business unit of CapitaLand Investment (CLI), has hit a major milestone with its Citadines portfolio surpassing 200 properties globally, driven by asset-light growth through management and franchise agreements. The upper-midscale conversion brand now comprises 205 properties and approximately 35,000 units. Of these, more than 60%, or 127 properties and about 22,200 units, are currently operational.

IHG Hotels & Resorts (IHG), one of the world’s leading hotel companies, announces the signing of Hotel Schloss Reinhartshausen, Vignette Collection, in Germany. Owned by Dana Qadir and to be managed by IHG, the property joins the recently signed Bristol Berlin and Alte Post in Reit im Winkl, becoming the third Vignette Collection signed in Germany – reinforcing and strengthening IHG’s luxury portfolio in the German market.

When Switzerland welcomed the UEFA Women’s Euro 2025, it was more than just another major football tournament; it was a nationwide festival that brought together sport, culture and tourism in a way few countries could replicate. Over 650,000 fans filled stadiums across eight host cities, with an additional 500 million viewers watching on television and online. All but two of the 31 matches were sold out with fans coming from over 100 countries, reflecting the global pull of the women’s game.

Pioneer of French luxury hospitality, Sofitel is deepening its signature sensorial experience through a new global partnership with trailblazing French enterprise Devialet, the acclaimed acoustic engineer. Rooted in a shared devotion to French craftsmanship, sensory innovation and emotional impact, the collaboration harnesses the power of ambiance to elevate everyday moments.

[Paris, 25 September 2025] Mews, the leading platform for the new era of hospitality, has been added to the catalogue of PMS solutions offered by Logis Hotels Group to manage hotel operations across its wide network of properties.

Sunnyvale, CA, 25 September 2025 – LodgIQ, the AI-powered revenue management system (RMS) trusted by hoteliers worldwide, has completed a technical integration with D-EDGE Hospitality Solutions, a leading hotel distribution technology provider based in France and serving more than 17,000 clients worldwide. This marks LodgIQ’s first connection to the European hotel tech ecosystem, growing its intuitive and mobile-friendly RMS to the European market. Through the integration, hotels can now benefit from real-time connectivity between LodgIQ’s advanced pricing engine and D-EDGE’s broad channel distribution capabilities—offering an efficient solution tailored to the operational needs of French properties.

Cinnamon Hotels & Resorts, Sri Lanka’s largest hotel chain with a diverse portfolio, operates across Sri Lanka and the Maldives, offering nature- and culture-based destination travel. When Sri Lankan tourism surged up 10.2% year-over-year in early 2025*— approaching pre-2018 visitor levels, Cinnamon Hotels & Resorts recognized a critical and timely opportunity. Modern travelers weren’t just seeking accommodation; they craved authentic stories, cultural connections, and experiences that would create lasting memories.

For too long, the debate around hotel distribution has been framed within a deceptively simple equation: place the commission paid to an OTA on one side, measure the acquisition cost of a direct booking on the other, and then declare whichever is lower the winning option. If a marketing campaign produces a cost per acquisition above the sacred 20 percent commission threshold, it is quickly branded as inefficient, a waste of money, an error to be avoided. This binary reasoning, however, is an intellectual shortcut that strips the discussion of its deeper meaning. It overlooks the fundamental truth that the direct channel is not merely another distribution outlet in a portfolio of options, but the sovereign foundation of the hotel itself, the only arena where control over communication, guest data, and the relationship can be fully maintained.