Author: Admin

Sponsored By Travel Outlook and Track Hospitality Software

Artificial intelligence (AI) is making significant strides in redefining how brands engage with customers. Perplexity, an emerging AI-powered search and answer engine, recently adopted a CPM (Cost Per Thousand Impressions) model, signaling a shift in how high-consideration industries like hospitality should think about marketing and attribution.

Booking.com, a global leader in connecting travelers to an unmatched selection of incredible accommodations, activities, and transportation options, including flights, car rentals, and taxis, is proud to announce the recipients of its 13th annual Traveller Review Awards. Based on over 360 million verified customer reviews, the awards honor travel partners who consistently deliver outstanding hospitality and service. In 2025, a record-breaking 1.71 million partners are being recognized, an 16% increase compared to the year prior. This includes 1,711,539 accommodations, 1,329 rental car companies and 124 taxi providers.

Industry leaders gathered at The Savoy Hotel, London in January, to tackle pressing recruitment and retention challenges, while advancing pivotal HSMAI Europe initiatives such as FUTURE YOU, the Commercial Career Start Programme and the HSMAI Europe Mentor Programme.

Following a banner year capping multiple milestones and accomplishments, Wyndham Hotels & Resorts is poised for continued growth and innovation in 2025. Chief among its priorities: complementing its strong foundation of economy and midscale brands with new upscale and lifestyle brands, while scaling technology and digital capabilities to deliver best-in-class experiences for hotel owners and guests.

On January 15, 2025, HSMAI Europe successfully hosted the “Designing Leverage of MICE Potential in the Business Mix” workshop at The Savoy Hotel in London. This exclusive, by-invitation-only event was one of the highlights of the HSMAI Europe Commercial Strategy Week, attracting industry leaders and experts to collaboratively explore strategies for enhancing MICE within the business mix.

Based in London, the roomangel Foundation is a newly established non-profit organisation on a mission to transform hotel distribution. Structured as a Company Limited by Guarantee (CLG), the Foundation invites hospitality stakeholders to join.

The global wellness tourism sector has emerged as a pivotal force in reshaping the hospitality industry. By merging traditional tourism with health-centered activities, this sector addresses the growing demand for experiences that enhance well-being. Industry professionals must understand current trends and adopt forward-looking strategies to stay ahead of the competition.

Four Seasons, the world’s leading luxury hospitality and branded residential company, continues to execute its strategic growth across key global markets, expanding its iconic portfolio of hotels, resorts and residences while redefining experiential travel on land, at sea, and in the air. This growth is anchored in an approach that blends heritage with innovation as the company thoughtfully expands its offerings to meet the evolving needs of today’s luxury travellers.

Minor Hotels announces the upcoming debut of NH Collection in Spain’s Balearic Islands, with NH Collection Ibiza to launch in April. Sir Joan hotel in Ibiza, recently acquired by AX Partners, will undergo a refurbishment in line with NH Collection’s premium standards before relaunching under the new brand this spring.