Not long ago, I sat at a quiet café and watched a waiter manage a few tables alone. He moved quickly, politely, with just enough energy to keep up, but no one looked him in the eye. No one said thank you. Not once. No recognition. Just tasks to complete.
From Guests to Data to Dollars: 5 Ways Unified Hotel Tech Boosts Revenue and Loyalty
Imagine this: A guest walks into your hotel. The front desk greets them by name, already knows they prefer a room away from the elevator, and offers a complimentary drink, the same cocktail they ordered at your rooftop bar during their last stay. At breakfast the waiter suggests asks if the guest wants the usual omelet or the menu to try something new, and at checkout, they’re offered a late checkout because their flight doesn’t leave until 8 p.m.
Neil Jacobs teases the launch of a new venture as he steps down from Six Senses
Neil Jacobs, CEO of Six Senses, has teased the launch of a new business as he prepares to step back from his role at Six Senses after more than 13 years.
The Joys of PMS Migration: How to Transition to Cloud-Native with Confidence
For many hoteliers, this story will feel familiar: your legacy Property Management System (PMS) no longer meets the needs of your operation. Workflows are clunky, guest experiences inconsistent, and the thought of switching feels too costly or complex – so you stick with what you know.
Sonesta Executes Definitive Agreement with Aken Hotels & Resorts
Sonesta International Hotels Corporation (Sonesta) today announced the execution of a strategic alliance with AKEN Hotels & Resorts LLC, a distinguished hotel group with a growing presence across South America and the Caribbean. This definitive agreement marks a pivotal moment in Sonesta’s ongoing international growth strategy, with a concentrated focus on the high-potential Latin American (LATAM) region.
Watch how easy laser engraving can be!
Ready to unlock your creativity with laser engraving? Check out this quick demo of the GCSTIMES K9 Desktop Laser Engraver in action! No more complicated setups or steep learning curves. Designed for busy hospitality teams, we show you just how easy it is to start engraving, from importing your design on our free app to bringing it to life on wooden key cards, gifts, and more.
The guest journey starts with identity: are you getting it right?
Talk to any hotelier about the guest journey, and the same themes tend to emerge: personalisation, seamless booking, loyalty, guest experience. Technology is expected to enhance all these moments. But there’s one step that often gets overlooked and yet it underpins the entire guest relationship: identity verification.
6 Creative Strategies to Increase Hotel Revenue
The hotel industry is facing a powerful mix of opportunity and pressure. Hotel guest spending on travel and associated expenses is projected to hit a record $777 billion, according to the American Hotel & Lodging Association. But costs are rising, staffing remains tight and many traditional revenue streams are feeling the squeeze. So what’s the smartest way forward?
If You Cannot Shift Sales from OTAs to Your Website, This Might Be Why
Most hotels rely on OTAs to keep occupancy high, especially in low season. It is a working strategy. But it comes at a price: lost margins, limited control over guest data, and the constant challenge of competing with your own listings.
France Hotels Figures Q1 2025
With €698 million invested, the hotel market has had its 3rd best start to the year, while showing a slight decline compared to a very good Q1 2024 (-4%).

