The Hotels Network (THN), a Lighthouse company and direct channel growth platform for hotels, is introducing Superpilot, the first AI-powered recommendation system set to revolutionize hotel website personalization and direct bookings.
When the Sky Becomes the Amenity
Every hotel promises escape. But few offer anything worth escaping into. In a world drowning in curated noise, the idea of a place that offers nothing starts to feel oddly luxurious. No notifications. No itinerary. Just open sky and unapologetic quiet.
The Illusion of Innovation: Why True Progress in Hospitality Technology Demands More Than Just New Features
In the bustling world of hospitality technology, we’re often captivated by the next shiny object – the latest AI, the newest automation, the trendiest platform. There’s a pervasive narrative that simply adopting “new” equates to “innovative” and, by extension, “better.” But as someone who’s spent decades navigating the intricate dance between operational realities and technological aspirations, I often find myself questioning this surface-level enthusiasm. True progress isn’t just about integrating a new feature; it’s about fundamentally transforming a business for the better.
Details Count: How Small Flaws Can Taint the Entire Customer Experience
Have you ever walked into a restaurant bathroom and found paper towels scattered on the floor or an overflowing trash can? What immediately crossed your mind? What did you think about the restaurant? For most of us, our thoughts jump to, “If they can’t keep their bathroom clean, what is their kitchen like?”
Unifocus Launches Staff Collaboration Suite to Power a Human-First, Frictionless Hospitality Workforce
Unifocus, the hospitality industry’s most complete labor and operations platform, today announced the launch of its Staff Collaboration Suite— the latest in a suite of dynamic solutions designed to eliminate the operational disconnects that slow teams down, integrating chat, mobile training, and AI-powered knowledge into a single, integrated experience. SCS is a foundational release within the company’s newly established Communications pillar.
IRIS and Alliants Partner to Elevate Digital Hospitality Services
Alliants, the global leader in guest experience technology, has partnered with leading mobile F&B ordering specialist IRIS to deliver an integrated solution that enhances the in-stay experience for both guests and hotel staff.
70% of Travelers Would Skip the Front Desk, Mews Survey Reveals: The Rise of Self-Check-In Hotels
The traditional hotel front desk is no longer a must-stop for modern guests, as revealed by new Mews-commissioned research. Seventy percent of American travelers are likely to check themselves into a hotel using an app or a self-service kiosk instead of a traditional front desk. This preference skyrockets to 82% among Gen Z travelers, signaling a fundamental shift in how guests want to interact with hotels.
VENZA to Acquire Guest Voice AI to Elevate Hotel Communication
Jeff Venza, a seasoned hospitality technology professional and executive at VENZA and CyberTek MSSP, today announced the planned acquisition of Guest Voice AI—a groundbreaking platform that transforms hotel communication and boosts operational efficiency through AI-driven automation. The move, following the recent acquisition of the intelligent asset management company OpsTechPro, brings a cutting-edge solution to the VENZA family of companies, purpose-built to simplify and streamline guest interactions.
The Invisible Guest: How Dark Social Impacts Hotel Marketing
If you’re tracking your hotel’s marketing performance the traditional way — through UTMs, analytics, and CRM data — you’re only seeing part of the picture. There’s a whole world of referral traffic happening behind the scenes, and it’s called dark social.
Cloudbeds to empower hoteliers with an automated data exchange agreement with STR
San Diego, CA – Cloudbeds, the premier hospitality management software platform, has today announced a data automation agreement with STR, a CoStar Group company – the leading provider of premium data benchmarking, analytics, and marketplace insights for the global hospitality industry.

