Author: Admin

The biggest one is emotional presence. In 2025, guests no longer respond to static perfection — they seek atmosphere. They want to feel what it’s like to be there before they ever arrive. That’s why we’re seeing a shift away from traditional photography and toward dynamic, immersive content — especially short-form videos and drone storytelling.

Getting guests to leave you a five-star review should be simple: deliver a great stay, earn a great rating. But in reality, even stellar experiences often go unmentioned, while minor hiccups are sure to show up. So, how can hotels consistently earn more five-star reviews on Tripadvisor and Google?

EHL Hospitality Business School is proud to announce the launch of its five-year philanthropic initiative, (Em)Power on, designed to embed philanthropy at the heart of the institution’s mission. Aiming to raise 50 million Swiss Francs by 2030, the initiative will establish a sustainable endowment fund to provide scholarships, advance pioneering research, and drive strategic impact for the future of hospitality.

Maestro PMS, the preferred web browser-based cloud and on-premises all-in-one PMS solution for independent hotels, luxury resorts, vacation rentals, and multi-property groups, is set to unveil an upgraded Spa Module at HITEC North America in Indianapolis. Join us at Booth #2411 from June 16–19 at the Indiana Convention Center for an exclusive look at the new functionality designed to simplify day-to-day operations, reduce no-shows, boost revenue, and deliver exceptional guest satisfaction.

This June, I’ll be heading to Indianapolis for the Hospitality Industry Technology Exposition and Conference (HITEC®). For me, HITEC has always been less about the hype and more about the conversations and insights that stick with you long after the event.

Let’s get real for a moment.

Hilton (NYSE: HLT) announces the recent opening of Sax Paris, LXR Hotels & Resorts. Located in Paris’s elegant 7th arrondissement, the 118-room property is housed in a historic neo-Gothic building, boasting panoramic rooftop views. Marking the debut of the LXR Hotels & Resorts brand in France, Sax Paris joins a global collection of luxury hotels in sought-after destinations that invite guests on a journey of discovery and adventure. Sax Paris is owned and developed by Compagnie de Phalsbourg, a French real estate company.

Hotels with Major Wellness offerings –– those receiving over $1mn or 10% of total revenue from wellness and leisure –– had a strong performance in revenue generation globally in 2024, hospitality advisor RLA Global said in its latest Wellness Real Estate Report, published in partnership with P&L benchmarking firm HotStats for the 6th year in 2025.

Speaking at a conference in Paris on AI in travel and hospitality, surrounded by experts, tech firms, AI researchers, airlines, and more. A great event in a great hotel. What surprised me was the atmosphere of some: cautious, skeptical, even mildly dismissive when it came to AI. A recurring attitude? “Let’s be careful,” or “Don’t change too much” sprinkled with a bit of annoyance by some. I think that is a counter-productive angle to AI.

RFR sells The Jaffa Hotel, Tel Aviv in Israel