Does Our Cultural Type Define What Kind of Wellness We Want & Appreciate?

The Cultural Dimensions of Behaviour model from R.D. Lewis is a very inspirational observation. It is widely accepted that different cultures on the linear-active – multi-active – reactive triangle have a significant impact on our lifestyles, preferences and behaviours. Does the guest’s cultural background have a bearing on the demand for wellness and hospitality? Is our behaviour predetermined? Do hospitality and wellness providers need to observe these cultural determinants when creating and providing services? Do guests prefer familiarity or novelty?

Designing the Pause: Eco Amenities for the Bleisure Travelers

In luxury hospitality, the most powerful statements are often the quietest ones. As bleisure travel continues to reshape guest expectations, hotels are increasingly judged not only by their public spaces or meeting facilities, but by the private moments that follow the moments when work gives way to experience.