The process of dividing the larger, homogeneous market into distinct consumer segments based on varying attributes is not a novel concept, nor is the idea that successfully meeting consumer needs with relevant products and services will drive loyalt…
Rediscover your passion with ALL – Accor Live Limitless
Paris – ALL – Accor Live Limitless, today launches a groundbreaking digital cartoon to showcase the iconic new away Paris Saint-Germain football jersey and celebrate ALL’s global ambition to revive football fans’ passion while inspiring travelers to…
Wyndham Destinations Introduces New Panorama Brand to Drive Growth of Its Vacation Membership and Travel Technology Businesses
Business line will serve as the parent-brand for RCI and portfolio of exchange and other membership travel groups to set the stage for business expansion New products and services present travelers a whole new range of opportunities for travel exper…
HFTP Introduces CYBER HITEC 2020, A Virtual Platform for the World’s Largest Hospitality Technology Event
Hospitality Financial and Technology Professionals (HFTP®) has unveiled the details for its virtual CYBER HITEC. The 47-year Hospitality Industry Technology Exposition and Conference (HITEC®) recently pivoted from an in-person to a virtual program, …
Welcome Back Guests with Certainty
With travel resuming after the unprecedented COVID-19 pandemic, travelers are looking for newly implemented safety procedures when determining which hotels to patron. More companies are taking the approach of digitalizing certain aspects of their bu…
How Hotel Asset Managers Can Create/Add Value To PE Funds During A Pandemic
The damage inflicted by COVID-19 cannot be underestimated, it is imperative that hotel owners, including Private Equity (PE) funds stay vigilant and have aligned interests with all concerned parties. What better way than to engage the likes of a Hot…
WTTC Warns Country-Wide Border Closures Could Seriously Stall Global Economic Recovery
London, UK: The World Travel & Tourism Council (WTTC) has warned governments around the world that further country-wide border closures could seriously jeopardise global economic recovery. WTTC is urging authorities to take a more carefully calibrat…
Would You Fight To Make Your Customers Happy?
These are the kind of people—and the kind of company—you want to do business with. First, a little background. I was having a conversation with a colleague and came up with the idea that you shouldn’t have to fight with a company to get your problem…
WTTC reveals Indonesia, Dubai and Rwanda as latest recipients of WTTC Safe Travels stamp for safety protocols
London, UK: Popular holiday hotspots Indonesia, Dubai and Rwanda are among the latest destinations begin using to the world’s first ever global safety and hygiene stamp, launched recently by the World Travel & Tourism Council (WTTC). The growing lis…
COVID-19 Responses Must Not Undermine Solidarity And Confidence
Again and again, the pandemic puts us to the test and proves that we are stronger if we act together and not in isolation. Unilateral actions can cause confusion and produce unnecessary consequences. More importantly, they can undermine public trust…