Groupsync Engage Will Offer Real-time Rates and Availability for Group Guest Rooms and Meeting Space at Accor Properties Worldwide
DerbySoft Fuels Office Expansion in Barcelona and Announces Major Milestone
DerbySoft hits a major milestone in September 2021 by processing 12 million hotel room nights per month and announces the growth of the Barcelona office.
How TrustYou Hotels Are 'Cleaning Up' Vs. Their Competition – By Michael Steinberg
In our last post, we ended with the question about how cleanliness impacts overall hotel performance. To answer that question, we can take a look at the CompIndex KPI. The CompIndex shows you how your hotels scores compare to the average scores of your competitors. It is basically a ratio, which if being over 1.0, means you are outperforming your competitors. We decided to look into the CompIndex for the Performance score to understand if there is a positive or negative trend in the last couple of years for hotels using TrustYou, in comparison to their competition, meaning the hotels that have been selected as competitors in the platform. The results were quite positive.
Cendyn Debuts Next-generation Loyalty Solution at HITEC 2021
Powered by Cendyn’s CMS, eLoyalty offers a full-service, scalable loyalty platform for the hospitality industry
A Clean Sweep: Cleanliness is Negatively Impacting Hotel Scores Across the Board – By Michael Steinberg
In my last post, we shared data from TrustYous database that indicated 1 in 4 guest reviews over the past 18 months mention cleanliness – a huge lift compared to other keywords related to public healthy & safety! Where we left off, we wanted to understand if the underlying guest sentiments were positive or negative. The spoiler alert is already in the title of the blog, so lets go ahead and jump right into how we made these discoveries.
How to Prepare for Apple's Mail Privacy Protection – By Nicola Graham
Whats next for email marketing following Apples Privacy update?
Wyndham Bolsters Strategic Revenue Management Services with OTA Insight
Continued investment in industry-leading suite of tools will empower hotels in Europe, Middle East, Eurasia and Africa to boost performance and support revenue recovery.
OTA Insight and PredictHQ Partner for Smarter Demand Forecasting As Hoteliers Prepare for Rebound
The partnership has expanded OTA Insights sources of intelligent event data, allowing hoteliers using either Market Insight, Rate Insight and Revenue Insight to take advantage of a broader range of more accurate event insights, incorporating more geographical regions. This will enable hoteliers to better predict traveller demand as the world recovers towards a new normal.
Keep It Clean: The Increasing Importance of Hotel Cleanliness According to Guest Reviews – By Michael Steinberg
There is little doubt that topics like safety, public health, hygiene, and cleanliness have been on everyones minds since the beginning of the pandemic. The hospitality industry is no exception to this trend, as we recently discussed in our latest webinar, The Power of TrustYou.
The Importance of Clean Guest Data – By Elena Ivanova
Data is like gold for hotel marketers – but only if its good data. Learn all about how bad data can make your marketing fall flat, and discover our step – by – step process for cleaning up your database.

