Not knowing your niche, too-aggressive marketing, and failing to re-market effectively to OTA trafficÉthese are all key challenges facing hoteliers at the moment. But there are some profound opportunities, too. Find out more about the insights that came out of the Cendyn World Tour 2024 Ð London event.
Video: Ready to Kick off 2025 with Smarter Marketing?
Watch this video to see how segmentation within a CRM can transform your marketing in 2025! LetÕs make next year your best yet.
Tech Innovation in Hospitality: German Hotel Operates Efficiently with 80% Fewer Staff
Launched in November 2023, the hotel operates with a mere six-member staff, about 80% smaller than that typically required for a hotel of its magnitude.
Premier Inn Partners with DerbySoft for Business Travel
Premier Inn is now seamlessly connected via DerbySoft, offering TMCs the most efficient and powerful way to collaborate with the UKÕs leading budget hotel chain, benefiting corporate clients and travelers.
Europe Sets Pace in Hotel Pricing, Outperforms Asia and Americas
According to the World Parity Monitor by 123Compare.me, European hotels are taking the lead in the global pricing parity race, achieving more aggressive pricing compared to OTAs and Metasearch engines. This trend is particularly noticeable during the peak season, between October 2023 and October 2024.
Google’s ‘Blue Link’ Results for Hotel Searches: A Test in EU Market Compliance
Google will test a change to its search result display in three EU markets, using plain ‘blue link’ style results for hotel searches, in response to the Digital Markets Act (DMA) regulations.
Adapting to GermanyÕs E-Invoicing Compliance: What Hospitality Leaders Need to Know
The new e-invoicing mandate in Germany marks a major shift for hospitality businesses, driven by the European UnionÕs directive to standardise electronic invoicing in business-to-business procurement.
Cloud Procurement: Benefits and Best Practices for Your Business
In a rapidly evolving technological landscape, businesses are constantly on the lookout for new and innovative ways to streamline their operations and gain a competitive edge. Cloud procurement has emerged as a real game-changer, offering a transformative approach to managing your purchasing processes.
Booking.com Fails to Comply with Digital Markets Act, HOTREC Reports
HOTREC believes that Booking.com’s compliance report fails to address several obligations identified under the DMA.
Booking.comÕs Dma Deadline is Approaching Ñ What Can Hoteliers Expect?
Discover how the EU’s Digital Markets Act impacts Booking.com, and what changes we might expect to see from their November 14th announcement.