4 Ways to Nurture a Positive Restaurant Reputation for the Post-Pandemic Scene – By Laura Badiu

What are the most lucrative ways to leverage a restaurant’s online reputation in 2021? What should you focus on in order to ensure a positive reputation and drive more customers in the door? We put together a few insights and tips that will help you understand what consumers need and expect nowadays from a restaurant and how you can use their feedback in order to succeed in the years to come.

What Your Guests Are Saying About Hotel Cleanliness – By Laura Badiu

Hotel cleanliness is one of the most important and decisive factors in today’s hospitality business. The quality of the cleanliness and sanitation standards is bound to have a higher impact on travelers than ever before and this means that the hotel’s reputation also stands in the balance. In fact, a recent report conducted by the American Hotel & Lodging Association (AHLA) determined that, when booking a hotel, enhanced cleaning and hygiene practices rank as the second most important factor, right after price.

3 Ways to Use Contactless Staff Communication Tools for Fast Service Recovery – By Laura Badiu

Fast service recovery can be quite the challenge in the post-COVID hospitality industry. With reopenings happening now all across the world, restaffing is, in some cases, a difficult and rather slow process. At the same time, the need for instant communication and fast service recovery is now higher than ever before – particularly because today’s hotel guests are still over-sensitive and concerned about their own health and safety.

How Privacy Protection is Changing Email Marketing – By Robert Schimmel

Privacy is the issue on most people’s minds these days when it comes to technology, and companies are responding by giving users more control over their data. While consumers see these recent changes as beneficial, marketers are more than a little concerned. That is because these changes are on course to alter the foundation upon which virtually all digital marketing is based. While there is a future for email marketing, hoteliers need to be aware of what is happening so that they can adjust their strategies accordingly.