The hospitality industry is a whirlwind of activity, where guest satisfaction, operational efficiency, and profitability are paramount. In this dynamic landscape, data is the key to unlocking hidden insights and making well-informed decisions that ultimately drive success.
From CRM to CDP: The Data Shift Hospitality Needs
In the hospitality industry, data is king. From guest preferences to booking patterns, understanding your guests is essential to providing personalized experiences that build loyalty and increase revenue.
Digitech & Future You Event Recap From HSMAI Europe
The DigiTech and Future You events brought together key industry professionals and future leaders and students in our industry.
Elevate Your Email Marketing Game: Strategies to Attract Travelers and Boost Sales This Holiday Season
Discover how to optimize your database, keep your reputation shining bright, and craft email campaigns that capture festive magic.
Digitization and Reviews as Drivers for Destination Tourism Development: Best Practice of Trentino Marketing with TrustYou
Manuela Bortolotti, Destination Support at Trentino Marketing, shares best practices of implementing TrustYou for destination tourism development in this interview.
DestinationCamp 2024: Customer Profiling and Guest Retention with Meta-ReviewsTest
We live in a data-driven world. Almost everything we come into contact with in our daily lives involves data in some way. The travel and hospitality industry is no exception, and TrustYou as a technology company is a big data analysis tool for the entire industry. André Kaufmann and Georg Thanner from TrustYou discussed what you can do with this data at DSTNCMP24 in Bregenz. Here is a summary of the presentation, as well as, an analysis of the surveys that participants answered during the event.
The Value of Investing in the Online Traveler Experience
ItÕs the age of digitalization. Google has become the first place people look for answers to their questions. Everyone reads reviews. A companyÕs reputation is nowadays often judged purely by its online presence. ThereÕs hardly anything you canÕt buy online, and travel is no exception.
On-demand Webinar: Email Marketing Tactics for a Successful Holiday Season
Get ready to jingle all the way to increased revenue with our comprehensive webinar, designed to help you shine bright during the holiday sales rush!
From Start To Finish: Unleashing The Power Of Hospitality Technology For Engaging Guest Journeys
In this article, we will explore the five different stages of the guest journey and shed light on which associated technology can help to meet a variety of hotelierÕs goals along the guest journey.
Using AI-equipped Service Robots: the Customer Point of View
Artificial Intelligence has been widely adopted across various industries, bringing transformative benefits and driving innovation in business operations. However, from the point of view of customers, the advantages of service robots equipped with generative AI come with caveats.

