Hoteliers today deal with rising OTA fees, scattered guest information, and marketing efforts that donÕt always deliver the best returns. Yet thereÕs something many hotels already have, but rarely use to its full potential. Something with the power to deliver consistent ROI and fuel sustainable business growth: guest data.
Rethinking Quality in Tourism: TrustYouÕs Georg Thanner on the Power of Reviews
Insights from the BZT Annual Conference 2025
Triptease and Revinate Announce Partnership to Increase Direct Bookings
Leading hotel technology providers join forces to help hotels reduce cost of sale, grow revenue and beat OTAs
Why CXPs Are Key to Unlocking Team Productivity in the Hospitality Industry
Customer Experience Platforms (CXP) are paramount in empowering your staff: from automating routing tasks to streamlining operations and everything in between, CXPs free up their time to focus on more fulfilling and complex tasks, while helping cultivate customer loyalty through meaningful interactions.
Ensuring Data Privacy and Compliance in Hospitality CX Platforms
A key challenge hoteliers face today when picking out a CX platform revolves around data privacy in hotels and regulatory compliance. With guest data at the core of reputation, marketing, and revenue strategies, ensuring proper handling and secure storage is a definite must.Ê
Triptease Messages: a New Era of Hotel Website Personalization
Alongside our recent platform updates weÕve been working on some exciting new changes to our Triptease Messages product. Attendees of the Direct Booking Summit 2025 in Dallas (DBS) got a sneak peak when we unveiled a completely new version, designed entirely from scratch to address more of todayÕs challenges.
La Chambre Du Marais Reached 51x ROAS With Google PMax for Travel Goals
By leveraging the advanced capabilities of the Cendyn DMP and the AI-powered targeting and automation of Google PMTG, the property aimed to reach high-intent travelers at the right time and across the right channels. The goal was to boost online visibility and drive stronger performance for direct bookings.
Customer Experience Platform (CXP) for Hotels: BuyerÕs Guide for Features and Evaluation
In this guide, weÕll explain CXP, the key features to look for, and how to evaluate whether a platform is built to meet the needs of a large hotel group rather than just a single property.
UK May Mandate Google to Feature Links to Competing Search Platforms
The UK Competition and Markets Authority (CMA) is investigating Google for potential market dominance in search services. Proposed changes may include “choice” screens for users and increased transparency for publishers.
Customer Data Platform (CDP) Integration for Hotels: Best Practices
In this article, weÕll walk through the systems your Customer Data Platform should connect with, common challenges to expect (and avoid), and practical steps to ensure a smooth rollout, especially across multi-property portfolios.