So much has changed in the hospitality industry, but one thing is certain to stay the same. In fact, at TrustYou we have spent the last months talking to hundreds of independent and enterprise hoteliers, as well as destination marketers, about the power of trust. The conversations typically take the same direction: quality, communication, relationships. It has never been more important to make that human connection.
TikTok Vs Reels: Everything Hotel Marketers Need to Know
With both TikTok and Reels capturing outsized attention among social media users, weve created a comparison chart so you can fully leverage both of these popular platforms in your hotel marketing strategy.
HyperGuest Selects DerbySoft As Newest Technology Partner
This new partnership will leverage DerbySoft current connectivity partners of 250,000 hotel properties and 330+ distribution partners to HyperGuests over 3000 hoteliers, 5000+ alternative vacation rentals and over 200 distribution partners.
Customer First or Technology First? How the Mindset of an Entire Industry Needs to Change – By Katharina Heitmann
In a world where innovation is driving technology and demands of our everyday lives, especially in the midst of a pandemic, it is sometimes hard to keep up that personal touch with our friends, family, or colleagues. Looking at the hospitality industry and all the changes it has gone through, keeping a balance between technology, innovation, and creating that unforgettable experience for a guest is a major issue.
SiteMinder Takes out Top Prize at the 2022 HotelTechAwards to Affirm Hotel Commerce Market Leadership
SiteMinder was awarded the 2022 Peoples Choice Award for its customer-centricity, as well as Best Marketplace & Integrator, Best Channel Manager and Best Booking Engine.
Travel in 2022 – Meeting the Demands of a New Era – By Katharina Heitmann
If the pandemic has shown us one thing, it is that travel has changed but it is everlasting. However, the way we used to travel before Covid19 is a thing of the past. Now, were trying to understand where we are headed, how we can meet the demands of this new era of traveling and how all the distancing, masks, entry regulations and testing affects travel behavior. Lets look at some trends that have been discovered by the industry for 2022 and get some insights from our TrustYou experts into how your hotel can take the necessary steps to meet these travel trends
Prepare Your Hotel for Budget Season and Beyond
Gazing into a crystal ball to come up with next years budget is always daunting. Its a mix of professional instinct, historical data, and future predictions thats never perfect.
German Travel Technology Vendor GP Solutions Becomes Sabre Developer Partner
The company was awarded with Sabre Developer Partner status in early November, 2021. It is yet another important milestone on its way to perfecting the range of products and services it offers to the travel industry.
WTTC Identifies Digital Solutions for Governments Worldwide to Significantly Restore International Mobility
The inaugural report provides guidance and calls on governments to adopt a more internationally coordinated response to COVID-19 for the Travel & Tourism sector and implement digital solutions that will facilitate the resumption of safe and stress-free international travel.
Hotel Rate Strategy Evolution Across North America in Reaction to the Pandemic – Part 2
In the second post in this series we leverage the new Rate Strategy feature available within Rate Insight to break down critical rate patterns in North America among chain and independent hotels.

