Milestone Inc., a leading provider of AI-powered digital experience platforms, in partnership with the Hospitality Sales and Marketing Association International (HSMAI), today announced the release of a new eBook titled “How AI is Impacting the Hospitality Customer Journey.”
AI will turn upselling from “send offers” into “solve needs”
The next wave of upselling will be smarter, quieter, more contextual, and more effective. Instead of static menus or one-off emails, AI-powered upselling will coordinate offers across channels and moments to meet the guest’s true goal: reducing friction, enhancing comfort, and creating delightful moments.
How Task Force Marketing Helps Hotels Bridge Staffing Gaps
The hospitality industry has long relied on task force professionals to fill leadership gaps in operations, finance, and revenue management. As we approach 2026, that same concept is gaining momentum within marketing and communications. It’s especially true in this discipline where continuity, strategy, and agility are essential to maintaining brand strength and driving revenue.
Ennismore Grows Presence in Spain with the Signing of the Hoxton, Madrid
Ennismore, the fastest-growing lifestyle hospitality company, is pleased to announce the signing of The Hoxton, Madrid, which is set to open in 2026. The hotel will be located in Madrid’s bustling historic centre, on Plaza de Santa Ana, and comes as the brand’s second destination in Spain, following the success of The Hoxton, Poblenou, which opened in Barcelona in 2022. The Hoxton, Madrid will be Ennismore’s first property in the Spanish capital, adding to its growing network across Europe.
10 Ways to Maximize Your Hotel’s Spa Listing on Spafinder
Spafinder isn’t just a directory—it’s a discovery engine for wellness travelers. With over 700,000 engaged users and unique distribution through Capital One and other partners, it’s a powerful tool in your spa marketing mix. But like any channel, you get out what you put in.
From hidden gems to iconic stays: Fodor’s Travel releases 2026 “Fodor’s Finest” list of the 100 most incredible hotels in the world
Fodor’s Travel, the leading name in travel recommendations for over 85 years, has unveiled the 2026 edition of its Fodor’s Finest Hotels list, spotlighting the 100 most remarkable stays and inspiring hotel experiences across the globe.
Accor Wins World Sustainable Travel & Hospitality Award for Supply Chain Decarbonization Program
Accor has won the World’s Leading Climate Action Initiative category at the 2025 World Sustainable Travel & Hospitality Awards (WSTHA) for the Group’s high-impact supply chain decarbonization program.
Stepping into Sustainable Comfort with GCSTIMES Eco-Luxury Slippers
From the sun-drenched shores of the South to the refined tranquility of the North, a new wave of sustainable comfort is transforming the hospitality experience. Our eco-conscious slippers, crafted with soft, breathable cotton velour or pearl cotton uppers, and paired with naturally derived linen or sugarcane soles, are designed to make every guest feel perfectly at home, wherever they stay.
How Hotels Can Turn Black Friday Into a Revenue Growth Opportunity
Black Friday is coming, a global sales event that every traveler notices. For many regions, it coincides with the low season, creating both a challenge and an opportunity.
Why your upsell strategy is failing: When digital & voice live in different worlds
Upselling should be a seamless part of the guest journey, elevating the experience for guests, while strengthening the bottom line. Yet many properties invest heavily in offers, scripts, and campaigns — only to see limited return. The root cause is rarely the quality of the upgrade itself, but the disconnect between digital browsing behavior and voice-channel conversations.