Following on from last week’s blog post ‘Revenue Management strategies to deal with COVID-19’, we have devised some more strategies on how to manage hotel closures, what to do about an increased amount of cancellations and what policies OTAs have en…
How is coronavirus impacting hotel booking lead times?
Earlier this week we reported that, in a break with convention, domestic travel and mobile bookings were on the rise in some of the markets hit earliest by the novel coronavirus. We have also seen lead times change as people begin to adapt to these …
The Coronavirus Effect: A Closer Look At Europe
The World Health Organization has pronounced Europe as the new epicenter of the COVID-19 pandemic. Europe is now reporting daily increases in confirmed coronavirus cases at a rate higher than China during its height in February. Countries are now ra…
The adoption of a long-term perspective in a time of crisis: Why now is not the time to let your marketing and communications go dark
It’s been just over a week since the World Health Organization declared the coronavirus, or COVID-19, a global pandemic. Since then, the information surrounding the continued transmission of the virus has evolved at a rapid pace, taking business own…
Beekeeper, Whispr Offering Hotels a FREE ‘Cleaning Task Lists’ App to Fight Covid-19
Is your hotel “Covid Clean?” It can be, thanks to a new app that gives housekeepers step-by-step cleaning instructions that follow Center for Disease Control (CDC) guidelines to stop the spread of the virus. Beekeeper, a mobile-first communication p…
Fuel Launches ‘Crisis Management Resources for Hotels’ Master List to Help Hoteliers Navigate the Coronavirus Pandemic and Other Adverse Market Conditions
Myrtle Beach, SC – March 23, 2020 – Fuel, the premier provider of hotel marketing software and digital agency services for the hospitality sector, announced the launch of a new online resource to benefit the hospitality industry as it works to comba…
Coronavirus: What Does This Mean For Your Hotel Digital Marketing?
With coronavirus now officially confirmed as a worldwide pandemic, we ask digital marketer Kirsten Howarth what this could mean for hoteliers looking to market their hotel online in tumultuous times. Hotel marketing online can be difficult enough at…
How To Protect Your Business From The Coronavirus Epidemic
The hospitality industry is particularly affected by the coronavirus epidemic. The number of reservations is rapidly going down, some hotels are forced by law to close temporarily. However, some positive prognosis says that this situation is tempora…
Let’s Celebrate Our Heroes Of Hospitality Who Come Through In Crisis
“It has been, and continues to be, our responsibility to fill the earth with the light and warmth of hospitality.” – Conrad Hilton, founder of Hilton Hotels Although many hotels are closed and others reducing staff, plenty of other hospitality worke…
Scandic Adapting Operations To A Temporary Period Of Significantly Lower Occupancy
In a short period of time, Scandic has carried out a number of comprehensive measures to reduce costs and adapt operations to current market conditions. The company has already reduced its staff by more than 7,000 team members so far, both in hotel …