Category: Recent News

Hospitality is at an inflection point. 2026 is not just any other year, but a year when everything could change – and yes, AI is at the heart of it.

Valor Hospitality Partners has more than doubled its UK portfolio in five years – increasing from 17 hotels in 2021 to 40 hotels in 2026 – marking a significant milestone in the full-service hospitality company’s continued expansion across the UK market.

Further east, on the southeastern coast of Rhodes, Aulūs Lindos Rhodes by Domes, Curio Collection by Hilton will open in April 2026 as a beachfront five-star family resort near the village of Lardos, brilliantly situated for exploring local towns and villages such as Kiotari and Lindos.

Located in the charming village of Stavros on northern Crete, Aulūs Chania by Domes, Curio Collection by Hilton will open in April 2026 as an adults-only ultra all-inclusive resort under the relaunched Aulūs brand. On one of the island’s most scenic coastlines, it is only 25 minutes away from Chania’s old harbour town and its layered Mediterranean architecture.

This edition of the Pertlink Putting the AI into Hospitality series is written for hotel owners whose primary objectives are Valuation Growth Enhancement and Robust Cash Flow Management, not simply operational continuity.

It seems every day there’s another announcement surrounding some preternatural feat that artificial intelligence (AI) has accomplished. Within the hospitality world, the number of technology vendors introducing (or claiming to introduce!) AI products and features is also mushrooming. It’s all a bit overwhelming.

The luxury travel market continues to thrive — even in these often uncertain economic times. From here in Paris as well as when I travel to attend industry conferences and speak to my colleagues at other properties, I am hearing that five-star hotels are not seeing a perceptible decline in business. In fact, for many hotels, ADR is up and business continues to be robust amongst this key demographic.

Today, let’s dive into Water Resource Management & Air Pollution Control, the second and third parts in our Environmental Policy series. As a sustainable hotel supplier serving global hotels and resorts, we are committed to reducing our environmental footprint while supporting healthier ecosystems and communities.

When ChatGPT opened its Apps marketplace to 800 million users, Booking.com and Expedia were already there. Day-one partners. Ready to intercept travelers at the moment they start planning.

Indian Hotels Company (IHCL), India’s largest hospitality company, today signed definitive agreements to acquire 51% stake in Brij Hospitality, owning company of the brand ‘Brij’, a boutique experiential leisure offering. Through this acquisition IHCL will gain ownership of the Brij brand and in collaboration with its founding promoter’s aims to develop the boutique leisure segment in India.