AI is no longer just a digital concierge that answers basic guest inquiries. Today, AI is capable of acting as a fully-autonomous, artificial travel agent that shapes the entire travel experience, from tailoring booking preferences and suggesting personalised itineraries, to managing real-time updates and gathering feedback through post-stay surveys.
Premium Alpine resort Bergdorf Priesteregg adopts Shiji PMS and technology to enhance the guest experience
Shiji, a global leader in hospitality technology, proudly announces its partnership with Bergdorf Priesteregg and Mama Thresl, two breathtaking destinations in the picturesque Salzburgerland. The implementation of Shiji’s Property Management System (PMS) will enable these properties to deliver more personalized and seamless guest experiences while driving operational excellence.
Revenue and Marketing should be working on the same KPIs
Sometimes I speak with marketing people and realize they have no idea how their work affects revenue—and worse, they’re not even interested. It’s surprising, because the whole point of marketing is to sell, so keeping an eye on revenue should be second nature.
Ponant Explorations Group Acquires Majority Share Of Aqua Expeditions
PONANT EXPLORATIONS GROUP, a world leader in luxury expedition cruises in the small ships segment under 500 passengers, proudly announces the acquisition of a majority stake in Aqua Expeditions, the award-winning small ship expedition company renowned for its exceptional river and ocean cruises in South America, Southeast Asia and beyond.
Pia Djupmark and Crescenzo Gargano Named to The Leading Hotels of the World Executive Committee
The Leading Hotels of the World, Ltd. (LHW) proudly welcomes two distinguished hoteliers to its Executive Committee: Pia Djupmark, Managing Director and Chief Executive Officer, Grand Hôtel Stockholm, and Crescenzo Gargano, Co-Owner of Hotel Santa Caterina. Both bring strong industry expertise, strategic vision, and a commitment to independent, luxury hospitality.
Procure Impact Co-Founders Lauren McCann, Jen Collins to receive Arne Sorenson Social Impact Leadership Award
The American Hotel & Lodging Association (AHLA), the AHLA Foundation, and the BHN Group/Northstar Travel Group announced today that the co-founders of Procure Impact, the B2B marketplace for products that support workers in overlooked communities, have been named this year’s recipients of the Arne Sorenson Social Impact Leadership Award.
UN Tourism and CAF Strengthen Collaboration to Promote Regional Branding and Sustainable Tourism
A new Memorandum of Understanding signed by UN Tourism Secretary-General Zurab Pololikashvili and CAF Executive President Sergio Díaz-Granados is focused on enhancing the visibility of the Regional Brand of Latin American and the Caribbean. The Brand was created by CAF with the aim of attracting more investment in tourism, fostering partnerships and developing initiatives that drive the growth of the region and help it achieve a more prominent role on the global stage.
GBTA Expands Presence in Australia with the Addition of New Advisory Board and Local Leadership
The Global Business Travel Association (GBTA), the world’s premier business travel and meetings trade organization, is strengthening its expanding commitment to global business travel with the formation of a new country-level GBTA Advisory Board in Australia. This initiative is designed to expand GBTA’s presence and foster growth by leveraging local expertise and insights to better support members, partners and the industry sector overall across the country.
AI and the transformative era of revenue management
From personalized pricing to emerging booking channels, AI is set to reshape revenue management, guest experience, and overall business strategy. Here are my five cents for navigating these changes and positioning your hotel, resort, or casino, for success in an AI-driven world.
Convenience Is King: Creating Experiences and Crafting Products for Today’s Customer
I’ve written about creating convenient, frictionless experiences many times in the past, and I will continue to do so in the future as it may be one of the most important customer experience strategies in our arsenal of tactics for getting customers to come back again and again.

