Europe’s Competitive Core: Empowering Small and Large Businesses Alike

The word competitiveness is emerging as a theme for the new European Commission, a guiding principle for economic development, and an alarm bell to spur political leaders across Europe’s capitals to action. It is right, and the report by Mario Draghi couldn’t be more timely: Europe must take bold steps to sharpen its competitive edge in an increasingly fierce global environment.

The Art Of Selling Tech To Hotels

This discussion is a collaborative effort between Pertlink and the Bookallil Advisory and provides practical advice for technology vendors on effectively selling their products to the hotel industry. The episode, part of a more extensive series focusing on different tech topics, outlines a list of “do’s” and “don’ts” for tech salespeople to consider. These guidelines are based on Martin and ’Terence’s decades of experience managing technology deployment across hotels in the Asia-Pacific region and aim to help vendors successfully navigate the complexities of the hospitality industry. The advice focuses on understanding hotel business needs, demonstrating the benefits of the technology, and highlighting the positive impact it can have on guest experience, operational efficiency, and the hotel’s bottom line.

From “Heads in Beds” to “Catalyst for Community Vitality”: the role of Destination Organizations in a More Competitive World

Destinations International (DI), the world’s leading association representing destination organizations and convention and visitors bureaus (CVBs), shared insights and announced new resources to support and advance the travel and tourism industry during its 2024 Advocacy Summit, held in Rio Grande, Puerto Rico, October 22-24. The underlying message, represented in the theme “The Advocate as Catalyst,” is that the tourism industry, and destination organizations in particular, need to be recognized as catalysts for community vitality and an essential public good rather than simply sales and marketing organizations, as in the past.

Innovative business model: 3 key aspects from the gastronomic industry

As the hospitality sector particularly in Europe seeks to enhance its social impact and reach the SDGs, there are valuable lessons to be learned from the gastronomic industry worldwide. Particularly, hotels can develop innovative business models that benefit their operations and contribute positively to their communities by working on product sourcing, collaborations, and measuring impact.

Meet the couple marking Airbnb’s 2 billionth guest arrival

Airbnb welcomed its 1 billionth guest arrival in October, 2021—14 years after being founded. Now, just three short years later, we’ve hit a new extraordinary milestone—surpassing 2 billion guest arrivals on Airbnb—a feat we’re incredibly proud of and one we have intentionally built towards in the last three years.

Cvent Honours Excellence Award Winners at Annual Cvent CONNECT Europe Conference

Cvent, an industry-leading meetings, events, and hospitality technology provider, celebrated the finalists and winners of the 2024 Cvent Excellence Awards at the company’s annual customer and industry conference, Cvent CONNECT Europe. The annual awards programme highlights event, hospitality and marketing leaders using Cvent technology to improve efficiency, increase event value, enhance MICE sales and marketing strategies, and deliver greater results for their hotels and organisations.

Hotel Marketing Trends to Help Increase Revenue Throughout the Year

The hotel industry has gone through a tremendous amount of change since March 2020. Depending on what market the hotel resides in, the ebbs and flows have varied by year and seasons, but as we enter into the end of 2024, things have leveled out. We, as an industry, have identified new need periods as a result, and can leverage marketing to help increase revenue with three key elements: consistency, planning and impact.