IHG Hotels & Resorts’ premium collection brand, voco Hotels, has opened its very first hotel in the Netherlands. voco The Hague sees quintessential Dutch design and voco’s unstuffy style come together in the royal and administrative capital of Den H…
A Need For Nature
There’s no better time to recharge than when surrounded by awe-inspiring natural sights. With breathtaking white-sand beaches, towering mountain views, and subtle rolling hills covered in lush flora, these eight properties offer inspirational stays …
Gartner Says Marketing Budgets Have Plummeted to 6.4% of Overall Company Revenue in 2021
Marketing budgets have fallen to their lowest recorded level, dropping to 6.4% of company revenue in 2021 from 11% in 2020, according to Gartner, Inc. In the annual Gartner CMO Spend Survey, Gartner surveyed 400 CMO and marketing leaders in North Am…
Google tools and partnerships to help travel recover and thrive
The travel industry is beginning to show promising signs of recovery as parts of the world reopen and vaccinations continue. We see from Google searches that people want to travel, provided they feel safe to do so: Global searches for “where to trav…
Hotel distribution and the pandemic: the travel chessboard
In the past 15 months, the hotel industry has suffered one of the most significant losses in gross booking quantity ever. However, despite volumes in 2020 being 69% lower than the previous year, we have been monitoring the reservation types, channel…
Hospitality Industry First As HSMAI Europe Student Council Launches In September 2021
Vital industry initiative aims to support hospitality undergraduates’ and graduates’ professional growth, harness entrepreneurial skills and directly connect them with peer-groups and hospitality brands across the UK and Europe The Student Council w…
Research Reveals Effective Social Media Crisis Communication Strategies During COVID-19 Pandemic
The COVID-19 pandemic is a once-in-a-generation crisis with lasting economic and societal consequences. Crises and disasters often bring unpredictable catastrophic changes to the market. Yet, effective management of a crisis can help businesses redu…
What Hoteliers Can Learn from the Biggest Global Ransomware Attack on Record
Sometimes, the biggest threats in life are the ones that we cannot see – especially in a primarily digital world that offers frequent opportunities for anonymity across virtual channels and data-driven infrastructure. The technological ecosystems we…
How To Say Yes – Every Time
How do you say Yes to every customer request? Is it possible? Is this customer service utopia? My friend Christine Trippi wrote a book titled Yes Is the Answer. And Cameron Mitchell, about whom I’ve written before, wrote a book with a similar title,…
Alice Joins Alpine Investors’ Asg Family
NEW YORK, NY & WALNUT CREEK, Calif. – July 14, 2021 – ASG, a portfolio company of Alpine Investors that buys, builds and operates vertical SaaS companies, today announced that it has acquired hotel operations management platform ALICE from Expedia G…