Revenue management involves the use of analytics and performance data to help those in the hotel industry predict their customers’ behavior. The data is then utilized to make appropriate decisions in regards to pricing and distribution strategies. T…
The importance of agile marketing in today’s shifting media landscape
Last year, the pandemic significantly impacted media and advertising. According to Kantar, US media spending in the first half of 2020 dropped nearly 20% compared to the same period in 2019—with travel category media spending plunging more than 50%….
OTAs Deliver Business. Can Hoteliers Do Better?
According to HotStats data, rooms cost of sales, a metric that measures commissions and reservations expenses and fees, year-to-date 2021 were down 37% to $2.08 on a per-available-room basis compared to the same period a year prior. In Europe, it wa…
Percipia Introduces New PercipiaCare and PercipiaCare PLUS Support Programs
Chicago, IL – Percipia, the leading provider of hospitality call control, integration, and enhanced guest-room technologies, announces two new support programs, PercipiaCare and PercipiaCare PLUS. Percipia’s legacy support program, Annual Maintenanc…
Event Temple Expands Internationally With Launch of Dedicated EMEA Team
Event Temple, the Vancouver-based Sales CRM and Event Management Platform, continues to take the Hospitality Sales and Catering space by storm. This time they’ve announced the EMEA expansion of their partnership and customer success teams in a strat…
Tourism Takes Action On Plastic Waste And Pollution
Tourism businesses and destinations are stepping up their commitment to sustainability. Aimed at reducing waste and pollution across the sector, the Global Tourism Plastics Initiative (GTPI) is welcoming 32 new signatories, with every global region …
Scrap the front desk – Can hotels operate without a physical front desk?
The front desk: the emblem of hospitality. For years and years, we have been walking into a hotel to greet smiling faces behind the familiar desk. However, as technology evolves and continues to transform the hospitality industry, does the front des…
UK’s Status As Most Visited Destination For US Tourists In Europe Is Threatened By Mandatory Quarantine, Says GlobalData
The UK’s status as the most visited destination for US tourists in Europe is threatened by the mandatory quarantine on arrival. The list of European destinations now allowing US tourists to travel without quarantine is growing, meaning other Europea…
Hotel Room Sales Strategies: To increase Occupancy and Revenue
Hotel room sales are more than just getting another guest to walk through the doors of your property. If done right, room sales can significantly improve your hotel business in its entirety. With an efficient hotel sales strategy, you can have your …
Premier Inn Opens Its Northern Star At Thurso In The Highlands
A new 85-bedroom hotel in Thurso in the Scottish Highlands has opened creating the most northerly Premier Inn in Whitbread’s growing network. The opening, which is the fourth new Premier Inn hotel to open in Scotland this calendar year, is well-time…