Universal Hotels has opened the Hotel Florida Magaluf in Majorca, a new concept of flagship hotel which, following a complete renovation, will be one aspect of the company’s new brand structure. The hotel was designed to be a place where guests can …
A New Way To Look At Your Hotel Marketing Campaigns
In a previous post, we discussed how hotel marketers should think of more than just ROI when analyzing their marketing campaigns. When you expand your analysis outside of ROI/ROAS, you will find yourself analyzing more metrics and more guest touchpo…
Pebblebrook Hotel Trust Announces Update On Recent Operating Trends And Contract To Sell The Roger New York
BETHESDA, Md. – Pebblebrook Hotel Trust (NYSE: PEB) (the “Company”) today announced an update on recent operating trends, including: Operating Trends: Overall operating trends continue to improve each week, and the Company expects to achieve positiv…
Strategic Management: Extending Our Thinking On Ecosystems And Business Models (Nicole Rosenkranz)
Hospitality companies, by-and-large, have traditionally defined their business as selling services and experiences. As such, their strategies have evolved around two classic worldviews in strategy – determining and defending a competitive advantage …
Innovative Problem Solving In A Post-COVID-19 World
Some years ago, my sister Wendy was completing her master’s degree. As part of her studies, she was trained to administer and interpret the Myers-Briggs personality test. To practice, she had several family members and friends take the test. I was o…
How Will Tipping Work In A Cashless Hotel
Hotels are only as good as their service delivery which ultimately depends on our frontline teams to execute. But for many who depends on tips for their livelihoods (at least here in a North American capacity), how will they be motivated to give som…
So who’s in charge of your OTA strategy these days?
Today, we’re talking about…Hotel OTA strategy Like them or not, the OTAs are a crucial part of a hotel’s digital strategy. And that’s not likely to change any time soon. As the market adjusts to recent events, more and more hoteliers are leaning on …
Abandon Failed And Damaging Traffic Light System To Save The UK Travel & Tourism Sector
Consumer and business confidence in the disruptive and costly traffic light system has all but evaporatedWTTC calls for all fully vaccinated Brits and those with proof of a negative test to be able to travel freelyUK is losing its competitiveness ag…
Time Out Names the Coolest Streets in the World Right Now
LONDON – Today, Time Out, the global media and hospitality brand debuts its first-ever list naming the World’s Coolest Streets. The top 30 streets listed includes a street in Melbourne crowned number one – with Barcelona, London, Havana and LA narro…
Life After Lockdown How Vaccines are Changing Travel and Consumer Behavior
As COVID-19 vaccine distribution varies by market, USA, the UK, Israel, and the UAE are currently leading the charge towards a coveted destination: life after lockdown. The question on everyone’s mind is, of course, what will this next stage look li…