Virtuoso Reports Another Record-Breaking Year at Its 2025 Continential Europe Forum

Virtuoso, the leading global network specialising in luxury and experiential travel, hosted its 2025 Continental Europe Forum this week at Mandarin Oriental Palace, Luzern. From 19-21 March, the Forum brought together over 90 attendees, including owners and managers from Virtuoso’s travel agency members across Continental Europe along with preferred partners from around the world.

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If you own or operate a hotel, what business are you in? If you answered “the hotel business,” you might already be losing ground. The best hotels—the ones with deep loyalty, cultural relevance, and undeniable pull—aren’t just selling rooms. They’re selling stories.

Rethinking Revenue Management – Beyond Room Rates

The future of revenue management is dynamic, data-driven, and no longer just about room pricing. At ITB Berlin, SiteMinder’s Chief Product Officer, Leah Rankin, introduced Dynamic Revenue Plus, an AI-powered platformdesigned to give hoteliers real-time revenue intelligence and automated market insights.

The Future of Hospitality Labor: ITB 2025 Predictions & Insights

The hospitality workforce is evolving at an unprecedented pace. AI, automation, rising labor costs, and shifting employee expectations are forcing hotels to rethink how they manage labor. At Unifocus, we’re not just watching these trends—we’re helping hotels adapt with workforce solutions that balance efficiency, cost control, and employee experience.

Coast Hotels Partners with Infor to Enhance the Guest Experience

Infor, the industry cloud company, today announced that Coast Hotels Limited, one of North America’s fastest-growing and one of Canada’s largest hotel brands, will implement cloud-based Infor Hospitality applications to better meet and exceed its modern guest expectations. Coast Hotels, a fully owned subsidiary of APA Hotel Canada, Inc. owns, manages, and franchises properties in cities large and small, as well as in resort destinations throughout British Columbia, Alberta, Saskatchewan, the Yukon, Alaska, Washington State, California, and Hawaii.