The short-term rental (STR) market has experienced a significant boom in the last two decades due to the rise of online booking providers and the increased digitalisation of the tourism value chain. These platforms have simplified the process of offering accommodation services, leading to a surge in the popularity of STRs.
Hotel pipeline activity up globally, except in Europe
Europe is the only world region that showed a year-over-year decrease in overall pipeline activity at the end of the first quarter, according to CoStar’s March 2025 pipeline data. CoStar is a leading provider of online real estate marketplaces, information, and analytics in the property markets.
STR Weekly Insights: 13-19 April 2025
In the week ending 19 April 2025, U.S. revenue per available room (RevPAR) fell 9.3%, with occupancy declining occupancy 5.4 percentage points and average daily rate (ADR) dropping 1.3%. The decrease was expected given that it was the week ahead of Easter and Passover, which resulted in lower travel demand along with a difficult comparison to last year given that Easter was in March and Passover was later in the month.
Inside easyHotel and Wifirst collaboration across Europe
With the rise of digital lifestyles, modern travellers expect seamless, high-quality internet access wherever they stay. easyHotel’s rapid expansion across Europe meant ensuring uniform connectivity across all locations — a challenge that required a robust and scalable solution.
Hotel & Shop Plus 2025 Solidifies Its Global Influence
From March 31 to April 3, Hotel & Shop Plus 2025 has achieved a successful conclusion in SNIEC, Shanghai. As China’s leading trade show, it has been devoted to hospitality and commercial space for more than 30 years. This event aims to be built as one-stop sourcing platform for the construction and operation of hotels and commercial space.
Global Hotel Alliance Research Reveals Independent Loyalty Programmes Are Gaining Ground as Travellers Favour Tangible Transparent Rewards over Complex Points Systems
New research from Global Hotel Alliance (GHA) has unveiled three defining trends shaping the future of hotel loyalty – simplicity, personalisation, and experiences over discounts.
Managing Hotel Labor – Practical Tools for Establishing Control
Hotel labor is a BIG deal. You need tools to understand what’s happening. The mantra we use – “you can’t manage what you can’t measure”. Learn how to manage productivity & incorporate EFTE’s in your reporting. It’s a complex endeavor, but it’s not complicated.
Identity crisis in the European MICE market
Hotels operating in the MICE market have traditionally been obsessed with processes and churning out proposals. But for hoteliers to Find and Grow the MICE segment, first you need to understand data and market trends to define your identity in this sector. Ultimately, knowing the market demand and your clients translates into a stronger kind of success.
Will the Human Touch Become the Ultimate Hotel Luxury in an Automated World?
The $50 room service hamburger wasn’t memorable for its Wagyu beef or truffle aioli. What made it extraordinary was the moment it arrived at 2 a.m., delivered to a jet-lagged executive by John, the room service attendant. With a quiet smile, John said, “I noticed you ordered this same meal during a late arrival last time. I’ve added extra pickles and that spicy sauce you liked.”
6 Hotel Yield Management Tools to Grow Your Business in 2025
For hoteliers, the old playbook of seasonal rate cards and static pricing no longer cuts it. Maximizing every available room, every night, now demands smarter, faster, and more precise revenue strategies.

