How To Improve Hotel Revenue Through Guest Loyalty Programs

In the competitive hospitality industry, guest loyalty programs have emerged as a powerful strategy for driving revenue and building lasting relationships with customers. Hotels that prioritize loyalty programs not only retain guests but also benefit from increased bookings, higher spending per guest, and long-term advocacy. This blog explores how well-designed guest loyalty programs can significantly improve hotel revenue, along with actionable tips for implementing or enhancing one at your property.

Seda Hotels Selects Shiji Infrasys Cloud POS to Enhance Guest Services Across Multi-Property Environment

SINGAPORE, December 10, 2024 – Shiji, the global hospitality technology innovator, is proud to announce that Seda Hotels has chosen the Infrasys Cloud POS solution to streamline operations and enhance the F&B guest experience across its 12 locations. Based in the Philippines, Seda Hotels is known for its blend of contemporary design, exceptional service, and Filipino hospitality and is a part of Ayala Land Inc., one of the largest and most diversified property developers in the country.

HTL Hotels Implements Shiji ReviewPro to transform guest communication and boost satisfaction

HOLLYWOOD, Florida, USA, December 9, 2024 – Shiji, the hospitality technology innovator, is excited to announce that HTL Hotels has successfully implemented Shiji ReviewPro to streamline guest communications and elevate the overall guest experience. This integration has allowed HTL to move from manual, time-consuming processes to automated, personalized messaging, improving guest satisfaction and operational efficiency. The transformation has already led to higher ratings across major online travel platforms and an increase in direct bookings, further strengthening HTL’s competitive edge.

Boutique Leadership Defined: BLLA’s 2025 Board of Advisors

The Boutique & Luxury Lodging Association (BLLA) is delighted to announce its 2025 Board of Advisors, a distinguished assembly of leaders and innovators from the boutique hospitality industry. This esteemed group will guide BLLA’s mission to champion and support the boutique lifestyle movement as it continues to expand its influence globally.

Stop losing loyal guests and take control of the guest journey.

In this week’s episode of the Hotel Moment podcast, Marc Winchell, Corporate CRM at Pacific Hospitality Group, joins Karen Stephens, Revinate CMO, with a compelling call to action for hoteliers to focus on generating direct business if they want to build a loyalty program that lasts. Marc disavows points-based loyalty programs, and he details how hoteliers should instead use personalization as a tool to deepen guest relationships and provide tailored communication that OTAs can’t compete with.

Top 10 ways to transform your hotel Guest Directory into Guest Revenue

In the same vein as your website and social media platforms, the Guest Directory can be just as valuable in terms of functioning as your ‘shop window’ – demonstrating the breadth of your services and offer, boosting guest engagement, enhancing the guest journey and, crucially, driving ancillary revenue. Whilst historically it has served as a straightforward in-room paper guide with practical information on hotel facilities and policies, with the advance of mobile technology it has been transformed into a dynamic, digital tool.

6 Marketing trends for hotel tech in 2025

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New hot destinations make the top 10 for Christmas and New Year travel

As the holiday season approaches, hoteliers are preparing for a surge of travelers seeking warmer climates this year. Amadeus’ forward-looking business intelligence data today reveals the destinations that are currently recording the top hotel occupancy rates for the weeks of Christmas and New Year’s (December 22 – January 4), showing year-on-year growth in some major markets worldwide.