Hoteliers know that guest experiences drive revenue. In recent years, leading hoteliers have responded to the pressure to leverage data to deliver more personalised, streamlined stays for their guests. But while hoteliers have been busy moving towards digital customer-facing solutions, they havent put as much energy into back-of-house (BOH) transformation. Accenture reports that 95 percent of travel companies are only focused on digital transformation in some parts of their business, but not all of them.
Interview – FedeGroup: Excellence and Innovation in the F&B Sector – By Beatrice Odelli
We are pleased to have had the opportunity to interview Mirko Sanna, Sales Director at FedeGroup. FedeGroup is a renowned company, not only in Italy but throughout Europe, in the hospitality F&B industry.
Cendyn Doubles Down on the Future of CRM with Strategic Acquisition of PUSHTech
Leading hotel tech provider takes transformative step towards a next generation CRM platform that empowers hoteliers to build stronger relationships with their guests whilst driving profitable revenue
North Yorkshire's Luxurious Rudding Park Spa Hotel Improves Operational Transparency and Efficiency Using Maestro All-In-One PMS
The 300-acre Rudding Park centralized its operations under a single database accessible through the cloud, simplifying the propertys daily operations and improving revenue; Visit Maestro at the Independent Hotel Show in London October 16-17 in Stand 1530
Apple IOS17 Release: Introduction to Link Tracking Protection (LTP) and Its Impact on Email Deliverability
Apples recent iOS7 update brings changes that impact email marketing strategies
5 Proven Strategies to Increase Your Hotel Review Score – By Catalina Brinza
Check these five strategies backed by research and best practices from other hotels for some inspiration on how to increase your hotel’s review score.
How Hoteliers Are Using AI for Revenue Management – By Dr. Cindy Heo
It’s a complex and ever-evolving field for a revenue manager to navigate, with many channels and tools to keep up-to-date with. But it is a key function for any hotel that wants to remain competitive in today’s marketplace to get a firm handle on in order to welcome more guests through their doors. Today, Artificial Intelligence is making the job of data analysis much easier in a variety of ways, this article will go into detail about how Revenue Managers can use AI to get ahead of the competition.
Fastpayhotels Launches a Unique Members-Only Brand Through DerbySoft
Fastpayhotels, one of the fastest-growing B2B accommodation distribution platforms, announces the launch of Zinantis, a new Distribution Private Club, through DerbySoft, the leading technology provider of high-performance Connectivity services.
7 Innovative Marketing Examples for Events and Catering This Holiday Season
It seems like ‘Christmas in July’ is less ironic than it used to be especially if you are responsible for marketing holiday events and catering! Its never too early to be inspired by some marketing examples for events and to start thinking about your calendar for the remainder of the year!
Metaverse: What Happened to Mark Zuckerberg's Next Big Thing? – BBC
There was a time before ChatGPT when the tech world was talking about something entirely different. Remember the metaverse?