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Pioneer of French luxury hospitality, Sofitel is deepening its signature sensorial experience through a new global partnership with trailblazing French enterprise Devialet, the acclaimed acoustic engineer. Rooted in a shared devotion to French craftsmanship, sensory innovation and emotional impact, the collaboration harnesses the power of ambiance to elevate everyday moments.

[Paris, 25 September 2025] Mews, the leading platform for the new era of hospitality, has been added to the catalogue of PMS solutions offered by Logis Hotels Group to manage hotel operations across its wide network of properties.

Sunnyvale, CA, 25 September 2025 – LodgIQ, the AI-powered revenue management system (RMS) trusted by hoteliers worldwide, has completed a technical integration with D-EDGE Hospitality Solutions, a leading hotel distribution technology provider based in France and serving more than 17,000 clients worldwide. This marks LodgIQ’s first connection to the European hotel tech ecosystem, growing its intuitive and mobile-friendly RMS to the European market. Through the integration, hotels can now benefit from real-time connectivity between LodgIQ’s advanced pricing engine and D-EDGE’s broad channel distribution capabilities—offering an efficient solution tailored to the operational needs of French properties.

Cinnamon Hotels & Resorts, Sri Lanka’s largest hotel chain with a diverse portfolio, operates across Sri Lanka and the Maldives, offering nature- and culture-based destination travel. When Sri Lankan tourism surged up 10.2% year-over-year in early 2025*— approaching pre-2018 visitor levels, Cinnamon Hotels & Resorts recognized a critical and timely opportunity. Modern travelers weren’t just seeking accommodation; they craved authentic stories, cultural connections, and experiences that would create lasting memories.

For too long, the debate around hotel distribution has been framed within a deceptively simple equation: place the commission paid to an OTA on one side, measure the acquisition cost of a direct booking on the other, and then declare whichever is lower the winning option. If a marketing campaign produces a cost per acquisition above the sacred 20 percent commission threshold, it is quickly branded as inefficient, a waste of money, an error to be avoided. This binary reasoning, however, is an intellectual shortcut that strips the discussion of its deeper meaning. It overlooks the fundamental truth that the direct channel is not merely another distribution outlet in a portfolio of options, but the sovereign foundation of the hotel itself, the only arena where control over communication, guest data, and the relationship can be fully maintained.

A guest walks into their room, the day’s journey still lingering in their mind. With a gentle touch, they unlock the door using a PLA key card, minimalist and eco-chic. They place it on the desk, and then almost without thinking, their gaze drifts toward the window.

Tambourine, the Fort Lauderdale-headquartered marketing technology company serving hotels, resorts, and tourism destinations worldwide, announces its Photo and Video Production Division has earned seven Viddy Awards in this year’s competition.

IRIS, the global market leader in digital F&B, guest directory and concierge ordering for hotels, today announces it has been chosen by The Ned, London to deploy its mobile F&B platform for room service, with significant gains in revenue and service delivery already achieved in the first three months.

Europe’s tourism sector is entering a decisive decade, challenged by climate change, geopolitical instability, technological advancements, demographic shifts and evolving traveller expectations. These trends make long-term planning increasingly complex while raising the need for resilience and adaptive strategies. To help destinations navigate this complex landscape, the European Travel Commission (ETC) has published Future Proofing European Tourism Through Scenario Planning and Strategic Foresight, a study that looks at the forces shaping tourism and possible futures to 2035.

In this week’s episode of Hotel Moment, we’re featuring a webinar from our series, Hotel Moment Deep Dive, to get you prepped. Black Friday, Cyber Monday, and Travel Tuesday are fast approaching, and we’re sharing the information you need to capitalize on peak season demand and execute revenue-driving campaigns with offers guests are looking for.